Chapter One Synopsis

Connecting Increases Your Influence in Every Situation

Maybe there was a time when people could succeed in life without communicating effectively with others. I tend to doubt it, but if so, that time has passed. It’s not enough to just work hard. It’s not enough to do a great job. To be successful, you need to learn how to really communicate with others.

Haven’t you ever gotten frustrated in a presentation because you weren’t able to communicate your ideas as effectively as you wanted to and people just weren’t getting it? Haven’t you ever wanted to help your boss understand how hard you worked and how much value you add to the company so that you could get a well-earned raise or promotion? If you have children, haven’t you wanted to get them to listen to some of your wisdom so that it would help them make good choices? Haven’t you wanted to improve your relationship with a loved one or make a positive impact on your community? If you can’t find a way to do that, you will be unable to reach your potential, you won’t succeed in the way you desire, and you’ll be forever frustrated.

So what’s the secret? Connecting: the ability to identify with people and relate to them in such a way that it increases our influence with them.

The good news is that connecting can be learned. How do I know this? Because I didn’t start out as a good connector at all. I had to become one the hard way – I watched great connectors and did what I could to develop skills like theirs. I made a lot of mistakes along the way, but I kept improving.

If you are facing connecting challenges, as I was early in my life and career, you can overcome them with connecting choices. My goal for this book is to help you develop the communication advantage by learning to connect with every kind of person in any kind of situation.

I believe that almost everything we become and all that we accomplish in life comes as a result of our interaction with others. If you also believe that to be true, then you intuitively know that the ability to connect with others is one of the most important skills a person can learn. It’s something you can begin to improve starting today. This book will help you do it.

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